Women's Series

WOMEN'S SERIES

Women influence 82% of travel decisions globally. They are also playing a fascinating role in the extraordinary changes visible within Saudi Arabia today.

Our Women’s Series grew from those two observations, with the rest of our Signatures providing a framework for specially curated programming.

Across the Kingdom, we are bringing together programmes shaped around women and their interests, from art, literature and photography to fashion, cycling, horses, wellbeing and spirituality.

Along the way, there are opportunities to spend time with Saudi women working within these worlds, alongside international artists, athletes, writers, photographers, designers and other women whose knowledge and perspective give us another way into the Kingdom.

The Series will continue to grow as we travel, meet people and find new reasons to return.

Source: Skift Research

GET IN TOUCH

At a glance

PAN-SAUDI
Programmes across Jeddah, Madinah, Makkah, AlUla, Riyadh, Taif, Tabuk and the Red Sea.

ART & PHOTOGRAPHY
Artists, photographers and creative practitioners, with programmes shaped around contemporary Saudi Arabia and its landscapes.

FASHION & DESIGN
Saudi and international voices across fashion, design and contemporary culture, particularly in Riyadh and AlUla.

HORSES & WELLBEING
Arabian horses, equestrian culture and programmes exploring the relationship between horses and wellbeing.

CYCLING & ADVENTURE
Cycling, diving, nature and adventure across landscapes including AlUla, Tabuk and the Red Sea.

CULTURE & SPIRITUALITY
Umrah, calligraphy, literature, heritage, art and cultural encounters in Makkah, Madinah and beyond.

WOMEN’S SERIES CAPABILITIES

Our Women’s Series is continually evolving as we travel, meet people and develop new programmes across the Kingdom.

Interest-led journeys
Programmes built around art, photography, fashion, literature, horses, wellbeing, cycling, motorsport, diving, calligraphy, culture and spirituality.

Saudi & international women
Experts, hosts, curators, creatives and practitioners who bring their own knowledge, interests and perspective to each programme.